Business
RiFi becomes … Filipa Couture
May 7, 2010 | 
Author 
We’re growing leaps and bounds, it’s so very exciting. With this growth come some changes which include … our own sim and our new identities. Yes, you heard it … identities … RiFi is now two clothing businesses structured to better cater to the needs of our valued customers. Filipa Couture is the home of couture fashion and every day clothing, swimwear, jewelry and shoes while … La Kara is the new home of our Roleplay attire.
The beautiful Park Avenue is the new home of Filipa Couture and La Kara Roleplay Attire. We share this home with our sister company, Swirl, The Pyramid Theatre on Park Avenue and the new nightclub, Swirl Rocks!
Still offering the automatic 10% discount on all purchases at Filipa Couture and La Kara, just through a new group … “Someone Entertain Me!”. Being a member of this group also gets you updates on hunts and events going on in Park Avenue. Additionally, there are many shops available on Park Avenue if you’re looking.
Stay tuned for some really wonderful new designs shortly to be released.
Thank you again for your continued patronage.
All my best,
Filipa
Posted in Business | 
Tags: * SWIRL *, clothing, filipa, Filipa Thespian, give it a swirl, la kara, park avenue, rifi, RiFi Emporium, Second Life, second life ballgowns, Second Life Clothing, second life designers, second life etyptian clothing, Second Life Fashion, second life fashions, second life jewelry, SecondLife, swirl rocks, the shoppes on park avenue, women's clothing, womens fashions | 
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RiFi's Blog Has Moved!
Hidee-ho everyone. I’ve been getting around to this for some time … moving our blog to WordPress. The tools are just more substantial as is the statistics and the layouts available. Not to mention we can provide actual pages for you for static information!
So, for future reference, RiFi’s blog will be http://RiFiEmporium.wordpress.com OR, as soon as the domain’s propagate … http://blog.RiFiEmporium.info 
Thanks oodles for your patience, understanding & support.
Posted in Articles, Business, Filipa Couture News | Tags: Egyptian, Egyptian Clothing, Egyptian Fashions, Gorean, Gorean clothing, Gorean fashions, Gorean Free Women, Gorean Gowns, Gorean silks, Gorean slaves, RiFi Emporium, Second Life, Second Life Clothing, Second Life Fashion, Second Life shoes, SecondLife, SecondLife Clothing, SecondLife Fashion, SecondLife shoes | No Comments »
RiFi is asked to create the M/M Personality of the Year Contest Logo
Ok, well, the group voting didn’t come up with my StarWalkers logo as the winner … grats to the winner (can be seen on the blog now). Anyway, Pat liked my entry so much, she contacted me and asked me to create something for the new contest she’s creating, Mr. & Mrs. Personality of the Year.
Since we’re dealing with “personality” and because you said (Pat) that you liked the idea of the happy sad face masks, I created this logo (again, square for the group icon needs) for the 2009 Mr/Ms Personality contest.
I incorporated the chosen/official StarWalkers logo as “brought to you by” as this is a StarWalkers event as i understand it, AND because as I mentioned, I believe branding is very important (the contest is like a product of the company, StarWalkers being “the company”).
The lens flairs and colors were chosen to show excitement, the element of photography (for modeling) and a “shining personality that belongs on stage or in front of the camera”. The theatre masks also help with this concept.
RiFi does custom Logo for StarWalkers Logo Contest
So Pat of StarWalkers opened up a contest to the group members, to design the group’s new logo. I had a moment of inspiration and created this as my entry.
There’s a lot of symbolism behind this logo. First, I deliberately kept the logo bright, lighter colors, more cheerful, because it’s more eye catching AND because we’re bright like stars. I felt the emphasis needed to be upon the people, not the night sky full of twinkling stars. Afterall, Starwalkers is nothing without the amazing models who make it happen.
I worked at makin sure both male and female models are represented both in the people posing behind the logo and in the colors in the logo. I felt we needed a slogan/tag line that really speaks to what we’re about and the people are behind the logo representing how we stand behind each other and the group also as if meaning “we are stars … we walk the walk”.
This logo will port very well to a lot of uses such as website banners/interfaces, different shaped logos, collateral should we ever go there lol … The background can be removed easily so that the gold ribbon (another symbol of being #1), people and logo/tag line are all that’s left behind.
I added the background to make it square for the group insignia box, adding the shimmering light back ground to further enhance how we lighten up the world with what we do, how we shine and how Starwalkers get your products noticed.
Please vote for this logo for the Starwalkers group 
make a proposal in group with just my name in it by 3pm SLT on Friday 7/24/09. thankees
